8 am PT | 9 am MT | 10 am CT | 11 am ET
This isn’t about tweaking your message for the hundredth time or trying to sound like everyone else. It’s about getting clear on why clients pick you—and making that so obvious that the right people can’t help but say yes.
Marketing shouldn’t feel like forcing yourself into a box.
Some of them worked (kind of). Most felt off.
You’ve tweaked your messaging. Reworked your offers. Followed all the expert advice.
And yet, somehow, it still feels like something isn’t quite clicking.
It’s frustrating because you know you’re good at what you do. You’ve built something real. You just need people to see it—to see you—without feeling like you’re trying to “get it right.”
That’s what this masterclass is about.
It’s about understanding why clients say yes to you specifically—and how to make that clear in a way that feels natural.
Why most marketing advice actually hides the thing that makes you most compelling.
The very thing that makes you stand out—the way you think, the way you work, the way you show up—is often the first thing traditional marketing advice tells you to tone down. But the truth? That’s exactly what your best-fit clients are looking for. I’ll show you how to make it clear without watering it down.
How to stop blending in and become the obvious choice for your best-fit clients.
If your message sounds like everyone else’s, it gets ignored. But when you own what makes you different, people don’t just notice—you become the only person they want to work with. I’ll show you how to position yourself in a way that naturally attracts the right clients (without feeling like you have to “convince” anyone).
You don’t need to “sound more strategic.” You don’t need a fancier tagline. You just need to talk about what you do in a way that makes people feel something. I’ll show you how to make your message land so the right people instantly see why they need you—without feeling like you have to “sell” them on it.
I've spent 30 years as a marketing creative and brand strategist, working with Fortune 500 brands like Starbucks, launching multi-6 and 7-figure businesses, and helping entrepreneurs finally feel at home in their brands.
And I can tell you this: The thing that makes you stand out isn’t something you
create—it’s something you own.
That’s what we’re doing in this masterclass.
Simplify and amplify your brilliance so that you're jumping tracks to hitting bigger goals.
9 am PT | 11 pm CT | 12 pm ET
Seven Figure Builder
Scaling Strategist
Having clarity has ignited my business.
I’m now building something sustainable.
Mindset Leadership Coach
Debbie helped me create a high-ticket offer that repositioned my brand and shifted my entire business.
Radiant Wellness
Lymphatic Drainage Expert
This work is transformational!
I finally understand how to talk about what I do and clients understand the incredible value.
Intuition Mastery Coach
8 am PT | 9 am MT | 10 am CT | 11 am ET
NOTE: We will never share or sell your email or information. We respect your privacy.
By providing my phone number, I agree to receive text messages from Clarity Wins Clients to remind me of this event.
Debbie White is the founder of Clarity Wins Clients. With a track record of building multi-6 and 7-figure businesses and helping launch iconic brands like Starbucks, Debbie’s all about cutting through the noise and creating clarity that attracts premium clients.
Her signature Lighthouse Effect™ system has transformed the way coaches and service providers grow their businesses, helping them leap far past six figures with a unique, no-BS approach.
Global Marketing Expertise