Calling Established Coaches, Consultants, & Service Providers:
The Lighthouse Effect™ MASTERCLASS
More You,
More Clients:
The Client Attraction Strategy That Makes You the Only Choice
Free Masterclass with Debbie White
April 29-30
2 Sessions, 90 min each session
8 am PT | 9 am MT | 10 am CT | 11 am ET
See you in
You don’t need another marketing formula. You need more of the right clients.
This isn’t about tweaking your message for the hundredth time or trying to sound like everyone else. It’s about getting clear on why clients pick you—and making that so obvious that the right people can’t help but say yes.
Marketing shouldn’t feel like forcing yourself into a box.
If you’ve been in business for a while, you’ve probably tried a lot of different marketing approaches.
Some of them worked (kind of). Most felt off.
You’ve tweaked your messaging. Reworked your offers. Followed all the expert advice.
And yet, somehow, it still feels like something isn’t quite clicking.
It’s frustrating because you know you’re good at what you do. You’ve built something real. You just need people to see it—to see you—without feeling like you’re trying to “get it right.”
That’s what this masterclass is about.
This isn’t another marketing formula.
It’s about understanding why clients say yes to you specifically—and how to make that clear in a way that feels natural.
In this free masterclass, I’m sharing:
Your Different is Your Superpower
Why most marketing advice actually hides the thing that makes you most compelling.The very thing that makes you stand out—the way you think, the way you work, the way you show up—is often the first thing traditional marketing advice tells you to tone down. But the truth? That’s exactly what your best-fit clients are looking for. I’ll show you how to make it clear without watering it down.
Become the Only Choice
How to stop blending in and become the obvious choice for your best-fit clients.
If your message sounds like everyone else’s, it gets ignored. But when you own what makes you different, people don’t just notice—you become the only person they want to work with. I’ll show you how to position yourself in a way that naturally attracts the right clients (without feeling like you have to “convince” anyone).The Shift That Changes Everything
It’s not about better messaging—it’s about seeing your business differently.
Most people keep tweaking their messaging, hoping to get the words just right. But clarity doesn’t start with what you say—it starts with what you see. In this masterclass, I’ll share the one shift that will make your entire business feel clearer, easier, and more aligned.
How to Make People Lean In and Say, “Tell Me More”—without forcing yourself into “marketing mode."
You don’t need to “sound more strategic.” You don’t need a fancier tagline. You just need to talk about what you do in a way that makes people feel something. I’ll show you how to make your message land so the right people instantly see why they need you—without feeling like you have to “sell” them on it.
I've spent 30 years as a marketing creative and brand strategist, working with Fortune 500 brands like Starbucks, launching multi-6 and 7-figure businesses, and helping entrepreneurs finally feel at home in their brands.
And I can tell you this: The thing that makes you stand out isn’t something you
create—it’s something you own.
That’s what we’re doing in this masterclass.
What You'll Gain:
A Simple, Proven Way to Attract Clients Without the Guesswork
Forget confusing marketing tactics. This is about showing up in a way that naturally pulls in the right people—without overthinking every word.
A Clear, No-BS Roadmap to Getting Clients Consistently
No more winging it. You’ll walk away knowing exactly how to position yourself so clients see why you—and say yes.
A Marketing Strategy That Feels Right and Actually Works
If it feels awkward or forced, it won’t work. You’ll learn how to market in a way that feels like you—and makes selling effortless.
Reserve your spot for this FREE 2-Day Masterclass and experience The Lighthouse Effect for yourself.
Simplify and amplify your brilliance so that you're jumping tracks to hitting bigger goals.
The Lighthouse Effect:
Attract Premium Clients as a Category of One
Without Complex Tech, Overwhelm, Or Fitting into a “Box”
December 10-11
9 am PT | 11 pm CT | 12 pm ET
Hear some client success stories:
$1K to $10K+/mo in 4 Months
From stalled to signing high-paying clients and scaling to multi-6 figures in just four months.
Juli Baranik
Seven Figure Builder
Scaling Strategist
First 6-Figure Year
Having clarity has ignited my business.
I’m now building something sustainable.
Laurie Schible
Mindset Leadership Coach
560% Growth into Multi-6-Figure Business
Debbie helped me create a high-ticket offer that repositioned my brand and shifted my entire business.
Aubree Hendershoot
Radiant Wellness
Lymphatic Drainage Expert
Impacting Over 5,000 Clients
Debbie gave us a masterclass in business and marketing, transforming our homegrown idea into a standout professional brand. We highly recommend her!
Mark Rome
AdmissionsYOU, founder
College Admissions Counseling
$50K+ in 90 Days
This work is transformational!
I finally understand how to talk about what I do and clients understand the incredible value.
Karoleen Fober
Intuition Mastery Coach
Secure Your Spot for:
The Lighthouse Effect™ Masterclass
More You, More Clients:
The Client Attraction Strategy That Makes You the Only Choice
With Debbie White
April 29-30
2 Sessions, 90 min each session
8 am PT | 9 am MT | 10 am CT | 11 am ET
FREE Registration Below!
NOTE: We will never share or sell your email or information. We respect your privacy.
By providing my phone number, I agree to receive text messages from Frankly Deb to remind me of this event.
Our workshops are legendary. Listen in:
Meet your guide: Debbie White,
Marketing Strategist & Creator of The Lighthouse Effect™
Debbie White is the founder of Clarity Wins Clients. With a track record of building multi-6 and 7-figure businesses and helping launch iconic brands like Starbucks, Debbie’s all about cutting through the noise and creating clarity that attracts premium clients.
Her signature Lighthouse Effect™ system has transformed the way coaches and service providers grow their businesses, helping them leap far past six figures with a unique, no-BS approach.
Global Marketing Expertise
